SaaS Marketing

CONVERT MORE.CHURN LESS.

AI-powered onboarding, trial activation, and user engagement —
turn free trials into paying customers.
3.5x your trial-to-paid conversion rate.

Trial Conversion

3.5x ↑

Activation Rate

47% ↑

Churn Reduction

-42%

3.5x

Trial Conversion

47%

Activation Rate

-60%

Support Tickets

The SaaS Challenge

LOSING USERS
BEFORE THEY ACTIVATE?

Only 5% of free trials convert to paid. Users sign up, get confused, never reach that aha moment, and vanish forever. Your CAC goes straight to the trash.

Problem

Low Trial Activation

Users sign up but never complete setup. They log in once, get overwhelmed, and never return.

Only 25% of trials reach activation

Problem

Wasted CAC

You spend $200+ to acquire a trial user. If they churn before paying, that money is gone forever.

Average SaaS CAC: $205

Problem

First Month Churn

73% of users who will churn do so in the first month. By the time you notice, it is too late.

73% churn happens in month one

Problem

Slow Time-to-Value

New users take weeks to see value. By then, the free trial is over and they have moved on.

Average time-to-value: 14 days

Problem

Support Overload

"How do I do X?" tickets flooding your inbox. Your team answering the same questions 100 times.

60% of tickets are repetitive

Problem

International Barriers

Global market potential but English-only product. Users in other countries struggle and bounce.

75% prefer native language

The Muum Solution

YOUR AI-POWERED
GROWTH ENGINE.

AI that guides users to activation, answers every question, and converts trials to paid — automatically. Product-led growth on autopilot.

013.5x activation rate

AI ONBOARDING ASSISTANT

Guide new users step-by-step through setup. Answer questions in real-time. Get them to that aha moment fast.

02-60% support volume

IN-APP SUPPORT BOT

Trained on your docs, knowledge base, and product. Answers any question instantly. No tickets needed.

03Behavior-triggered

TRIAL CONVERSION SEQUENCES

Personalized email and in-app messages based on user behavior. Push users toward conversion at the right moment.

04Catch churn before it happens

CHURN PREDICTION

AI detects users at risk of churning. Automatic intervention with targeted messaging and offers.

05Increase stickiness

FEATURE ADOPTION PROMPTS

AI identifies underutilized features. Proactive nudges teach users about features they are missing.

06+35% expansion revenue

UPSELL INTELLIGENCE

Identify power users hitting limits. Automatic upgrade prompts with personalized pricing.

Full Funnel Coverage

EVERY STAGE.
EVERY USER.

From first visit to expansion, Muum AI works across your entire customer journey.

Awareness

Landing pages that convert visitors into trials

Trial Start

Onboarding that guides users to activation

Activation

In-app AI helping users reach aha moment

Conversion

Smart prompts turning trials into paid

Retention

Churn prediction and prevention

Expansion

Upsell intelligence for growth

Success Stories

REAL
RESULTS.

See how SaaS companies are using Muum to boost activation, reduce churn, and scale revenue.

Analytics SaaS

DataSync Platform

50K MAU

Challenge

Trial activation stuck at 12%. Users signing up but never completing data integration setup.

Solution

AI onboarding assistant guides users through integration step-by-step. Contextual help at every friction point.

Result

Activation jumped from 12% to 47%. Trial-to-paid conversion up 3.5x. $2.4M additional ARR.

DevOps Tools

CloudOps Suite

25K users

Challenge

Enterprise pipeline weak. Sales team overwhelmed with unqualified demo requests.

Solution

AI qualification chatbot filters leads by company size, use case, and budget. Enterprise routed to sales, SMB to self-serve.

Result

Enterprise pipeline 3x. Sales efficiency up 85%. Average deal size increased 40%.

PM Software

ProjectFlow

100K users

Challenge

Support team drowning. Same questions asked thousands of times. Response times over 24 hours.

Solution

In-app AI support trained on entire knowledge base. Instant answers to any product question.

Result

60% fewer tickets. CSAT up from 3.2 to 4.7. Support team refocused on complex issues.

No-Code Forms

FormBuilder Pro

200K users

Challenge

High churn in month 2-3. Users not discovering advanced features. Perceived as too simple.

Solution

AI feature adoption prompts based on usage patterns. Proactive education about underutilized capabilities.

Result

Churn reduced 42%. Feature adoption up 78%. NPS increased from 32 to 67.

How It Works

LIVE IN
ONE WEEK.

Connect your product, train the AI on your docs, and start converting more trials this week.

A

INTEGRATE

Add our SDK to your product. Works with any stack — React, Vue, Angular, vanilla JS.

One-line installation

B

TRAIN

Point AI at your docs, help center, and knowledge base. It learns your product completely.

Automated training

C

CONFIGURE

Set up onboarding flows, triggers, and conversion sequences. We help you optimize.

Pre-built SaaS templates

D

GROW

AI starts activating users, answering questions, and converting trials. Watch metrics climb.

Results from week one

Testimonial

3.5x

“Trial activation went from 12% to 47%. The AI guides users through setup step-by-step in their language. We added $2.4M in ARR without adding a single support person.”

James Wilson

Head of Growth, DataSync

5.0 rating

3.5x

Trial Conversion

47%

Activation Rate

$2.4M

Additional ARR

-60%

Support Tickets

Investment

STARTS AT
$349/MONTH.

Less than one converted trial per month. Most SaaS companies ROI in the first week.

  • AI onboarding assistant
  • In-app support chatbot
  • Trial conversion sequences
  • Churn prediction alerts
  • Feature adoption prompts
  • Upsell intelligence
  • 50+ language support

Every plan includes:

Setup

Free

Training

Included

Support

24/7

MAU

Up to 50K

Trial

14 days

Cancel

Anytime

Get Started

READY TO
GROW FASTER?

14-day free trial. No credit card required. Start converting more trials today.

SOC 2 Type IIGDPR Compliant99.9% Uptime SLA24/7 Support

SaaS Marketing Platform

Muum AI is the leading growth platform for SaaS companies. Boost trial activation, reduce churn, and convert more users to paid with AI-powered onboarding, in-app support, and behavior-triggered engagement.

Trial-to-Paid Conversion

Only 5% of SaaS free trials convert to paid. With Muum AI onboarding assistants, our customers see 3.5x improvement in trial conversion rates. Get users to activation faster and convert them before the trial ends.

Product-Led Growth

Scale your SaaS with AI-powered product-led growth. In-app AI support, churn prediction, feature adoption prompts, and upsell intelligence — everything you need to grow revenue per user.